Blinkit CEO Reveals Record Sales On X On The Start of Valentine’s Week 2024
Valentine’s week 2024 has kicked off with record-breaking rose sales on the occasion of Rose Day on February 7. In a post on X (formerly Twitter), Blinkit CEO Albinder Dhindsa was elated that the quick commerce company had delivered more roses by 11 am than it did all day in 2023.
“Mad start to Valentine’s week! It’s just 11am and we’ve already sold more roses than we did on Rose Day in 2023. And our analysts are telling me that there will be a bigger peak in the evening,” the Blinkit CEO revealed.
In a follow-up post, the CEO of Blinkit stated that 20% of all orders were placed today for someone else. “20% of all orders since morning have been placed through our “Order for someone else flow”! Love that we are able to help so many folks send a Valentine’s gift today.”
Rose Day sets off the tone for Valentine’s week, a wonderful occasion to show your loved one how much you care for, appreciate, and love them. By giving a bouquet of red roses to each other or even a single beautiful bloom, couples express love and affection for each other.
This is Valentine’s week. Rose Day is followed by Propose Day, Chocolate Day, Teddy Day, Promise Day, Hug Day, Kiss Day, and then finally, comes the grand finale, Valentine’s Day that falls on February 14.
Blinkit has stated that it has also had sold more chocolates today for Chocolate Day (that falls tomorrow) than the company did last year. “Blue line – today (rose day), Red line – chocolate day 2023, Looks like we’ll easily sell more chocolates today than we did on chocolate day last year,” went the post from the company’s head honcho on X.
The Grand Finale Valentine’s Day Will Mark The Culmination Of The Week-long Celebration
The finale, February 14 is the day that finally wraps up the week. Valentine’s Day is a day to celebrate love, commitment, and passion. Notably, Valentine’s Day originally was meant to signify love for a significant other – whether spouse, partner, friend, family member, teacher, or even pet. Especially in India, it has come to revolve almost exclusively around romantic love between individuals. Many brands in the chocolates, jewellery, and soft toys industries tend to earmark big budgets for Valentine’s Day each year.